There's always something that seems not to have much importance meanwhile you are designing a web commerce or some newsletter for 70.000 people and... it has a lot.
The image impact, to focus on target, the message... not allowed to play with more than 20/30% of text at the image and all those little aspects that brings you the best possible result spending as less as possible. ;)
Some days ago I was invited to make a conference at my old art
school, we talked about some illustrators and old / new technics... later
I started to draw him as an example but I could'nt finish the drawing
at that moment.
One of the most interesting things when some day you have to cover a mountain bike race is the wild life you can find whispering at your ear meanwhile you're on the ground in the woods waiting for the bikes... ^_^